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Generating value for P&C insurers through Pricing Innovation in Africa in a post COVID-19 environment

 

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Pricing in value generation and COVID-19 impact

Attaining long-term profitability is the main goal of every company, and insurers are no exceptions, on the contrary. The deteriorated economic conditions due to the COVID-19 crisis, will make this issue even more crucial and compel insurance carriers to find the right levers to operate in order to navigate in this new environment.

Our E-Book covers the following issues:

  • Pricing in value Generation and COVID-19 Impact
  • The Level of Pricing Sophistication
  • Pricing and Regulation

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Generation Value through Pricing Innovation in Africa

The process of value generation for an insurance company is a multi-staged process in which Pricing plays a key role. Indeed, a proper pricing should consist in defining the « fair prices », related to the actual risk profile of the customers, that enable to both attract and keep the good risks, and dissuade some of the unprofitable ones. 

Due to the current crisis, a lot of things are going to change, and the conditions of making

insurance might not be the same anymore. These new conditions will probably put pressure on profitability of insurance carriers in Africa and compel them to reinvent themselves to remain competitive or enjoy renewed profitability

Our addactis Expert

Ange_BOUYOU_MANANGA_Pricing

Ange BOUYOU MANANGA

Manager
Business Development Africa

Our addactis® Pricing solution

We will lead you to success by increasing the global value chain of your Pricing process.

As underwriting is the heart of your success, our addactis® Pricing solution covers the global value chain of your technical underwriting process, from data preparation to customer behavior through commercial premium valuations.

Our addactis® Pricing has been designed to embed all the best practices and methods in pricing so that your team will become real experts in less than 6 months. By using our solution, your actuarial teams enrich their know-how and experience.

To optimize your pricing processes, to simplify your workflow, to understand your profit margin, to integrate your clients’ behavior in your pricing strategy, we offer you a complete pricing solution for this! You can have more information on our solution by downloading the addactis® Pricing presentation.